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SPF-105: Increase Your Global Reach – with Kobo’s Christine Munroe

9 February 2018
Mark Dawson
Categories: Podcast


Kobo’s Senior Manager for Author performance, Christine Munroe, talks to James about the advantages of reaching world markets with Kobo that other retailers do not reach.

This week’s highlights include:

  • On Kobo’s background and beginnings
  • The idea of buying ebooks in a brick and mortar bookstore
  • The reality that we’re still in a growth phase for ebooks and indie publishing
  • The world markets where Kobo dominates over Amazon
  • The ease and simplicity of listing a book at Kobo
  • Merchandising opportunities available to Kobo authors

Resources mentioned in this episode:

PATREON: Self Publishing Formula Podcast’s Patreon page

NEW COURSE: Book Cover Design with Stuart Bache $100 savings until 16 Feb 2018

ENTER FOR A CHANCE TO WIN: The KOBO Aura H2O the waterproof e-reader

KOBO WRITING LIFE: The Kobo website for authors

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SPF-008: Live from the London Book Fair 2016, Part 2 – With Mark Dawson and James Blatch

22 April 2016
Mark Dawson
Categories: Podcast

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In the second part of our London Book Fair special, Mark and James get to talk to key providers in the digital publishing space such as Draft2Digital, Reedsy and Byte the Book as well as indie publishing guru and author Joanna Penn. And in additional interviews you can hear how four young authors are progressing their dream of becoming full-time self published writers. It’s another podcast packed with ideas, tips and inspiration for authors everywhere!

Show Notes

  • What an aggregator is and how they work to get books into stores authors might otherwise not be able to reach.
  • The growth of Draft 2 Digital and the advantages of using them to distribute books.
  • Tips from Dan at Draft 2 Digital for selling more books.
  • What Reedsy does for authors and how it is different from marketplaces like Fiverr and People Per Hour.
  • On networking and why it matters.
  • How Byte the Book connects authors with agents and publishers, educates both authors and publishers about technology, and connects authors with those in other industries who might use their content.
  • Joanna Penn on the global reach for books, the state of the indie nation and predictions for the future when the outsiders become the mainstream.
  • Why an author’s personal definition of success is so important.
  • Guest spots from a couple of independent authors, including an ex-CID Detective.

You can win a scholarship to Mark Dawson’s acclaimed premium course “Facebook Ads for Authors” by spreading the word about this podcast.

Visit selfpublishingformula.com/contest to enter.

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SPF-007: Live from the London Book Fair 2016, Part 1 – With Mark Dawson and James Blatch

15 April 2016
Mark Dawson
Categories: Podcast

The SPF Team hit the London Book Fair earlier this week and managed to catch up with a wide variety of Self Pub folk – from bestsellers Mel Sherratt and Rachel Abbott, exciting up and coming authors, (including a Hollywood screenwriter), as well as indie publishers, bloggers and key figures in the digital publishing world. In the first of two special LBF episodes, expect innumerable insider author tips and the lowdown on the current state of play in the pioneering world of self publishing.

Show Notes

  • Why self-published authors go to London Book Fair (LBF).
  • How Rachel Abbott sold two million books.
  • The boost Mel Sherratt got when she had more books to sell.
  • The focus successful authors place on marketing and why each author should define their own idea of success.
  • On experimenting with marketing if it’s not working, and why building a mailing list matters. “The most important readers are the ones you’ve already got.”
  • Kobo’s strategy for supporting indie authors, and desire to collaborate with indie authors.
  • Advice for new authors from Mark Lefebvre of Kobo on writing your next book, thinking globally, and pricing strategies.
  • The Pigeon Hole and the serialization of novels.
  • Podcaster Ani Alexander on getting books written and publishing advice for new authors.
  • Screenwriter and TV & Film Producer Paul Pender on the attraction of self-publishing.

You can win a scholarship to Mark Dawson’s acclaimed premium course “Facebook Ads for Authors” by spreading the word about this podcast.

Visit selfpublishingformula.com/contest to enter.

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