Independent author and publisher Jasper Joffe talks about the success his publishing house has had using a model very different to the traditional one.

This week’s highlights include:

• Jasper’s publishing business model – not trad and not quite self-pub

• Predictions about adjustment in trad publishing models

• How Jasper’s publishing model works financially

• Jasper’s commitment to ongoing learning about book advertising

• The importance of attention to detail with every book

• On managing ads for multiple authors

• Working with freelancers who form the company’s workforce

• Tips for the submission process for authors for Joffe Books

Resources mentioned in this episode:

PATREON: Self Publishing Formula Podcast’s Patreon page

PUBLISHER: JoffeBooks.com

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